A year earlier (index)100
Jun 2025 to May 2026217.4
Similarweb, Sept 2026 · Global
What the source measured
AI platforms sent 770.7M referral visits a month on average (June 2025 to May 2026), up 117.4% year on year. Every tracked industry at least doubled.
What it means for Indian businesses
More buyers now arrive from ChatGPT, Gemini and Perplexity.
Referral visits from AI assistants are still small next to Google, but they doubled across every industry Similarweb tracks. A visitor who arrives from an assistant has usually asked a specific question and been pointed to you as the answer.
We check what the major assistants currently say about your business and your category, fix what is wrong or missing on your own pages, and track how that changes month to month.
How we get you cited by AI searchSources
- Similarweb: AI referral traffic by industry (2026-09-03)